Digital Earth Africa

Unlocking the promise of tomorrow, from patterns of the past

Digital Earth Africa (DEA) is a platform that turns satellite data into decision-making tools for African nations. DEA needed a more relatable and visually cohesive brand to connect with users across government, science and community sectors. I worked on a refreshed visual identity and campaign concept built around the tagline Unlocking the promise of tomorrow, from patterns of the past, tying data storytelling to real-world impact. The new direction helped communicate DEA’s purpose with clarity and connection and was used across stakeholder communication and digital channels.